Hello. For over 100 years, G.E. has been imagining the future today. And I'm here to talk to you today about a wonderful new synergy. It's called product integration. It's revolutionizing the way we monetize broadcast television. How does it work? Simple. All you have to do as the writing staff of an NBC show is incorporate positive mentions, or "pos-mens," of G.E. products into your program. For example, you could write an episode where one of your characters purchases and is satisfied with... one of G.E.'s direct-current drilling motors for an offshore or land based project. Product integration -- setting a new standard in upward revenue-stream dynamics... for all of us.